Yes, we know—it is a crazy proposition: Buy one umbrella for the rest of your life. If it ever breaks, for any reason whatsoever, send it back to us and we’ll send you a free replacement. All you have to do is cover the shipping. Outside of that, you will get a new replacement unit at no additional cost. Forever. We call it our “Forever” guarantee and it is a real thing.

How we do it

So, how do we do it? For starters, there is good, solid engineering—the thing has to be built to last. 

Secondly, our narrow range allows us to carry higher quantities of inventory for each model, to prevent depletion. Most sellers would allow this stock to just sit in storage, waiting for sell through. Instead, we devote a percentage of this inventory to work for us by building tremendous goodwill and trust with our customers.

The last umbrella you will ever need. 

By using great materials, and maintaining a laser focus on production quality, we are able to offer a lifetime guarantee with the confidence that very few customers will ever need to use it. For every customer contacting us about an occasional repair, we know we'll have many more raving about the lifetime value in a Davek umbrella.